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GP Loan Diye Phone




Grameenphone in partnership with Bank Asia has introduced 4G device financing scheme ‘Loan Diye Phone’ to which customers will be able to buy 4G handsets with affordable prices. Through this scheme, if a preselected customer is willing to buy a 4G handset, Bank Asia will provide the loan which the customer will repay in 9 months. This is a great opportunity for two reputed organizations coming from different industries in order to serve the underserved for access to finance and digital services as well. This will help Grameenphone to reach out to its customers with smartphones at affordable prices and enable customers to experience the power of Grameenphone’s superior 4G network and services. This pilot project will run in the selected 5 GPCs around the country for 3 months.

Offer Details:

Only the preselected subscribers will get designated SMS to come to GPC for “Loan Diye Phone”/Device Financing. Pre-approved customers will get the SMS by GP for the offer.

This Particular POC would be based on GP Co-branded handset WE T1. The current MRP is BDT 4444.

The target customer base is non-smartphone users.

The eligible customer will pay BDT 1000 down payment to GPC & the rest amount +( …% interest in the rest amount) will be paid to Bank Asia agent banking in GPC and outside GPC or any Bank Asia Branch.

The eligible person has to open a Bank account with Bank Asia prior to get the device finance from Bank Asia. Bank Asia Agents will help in this regard.

The project/campaign will run for 3 months based on the requirement. If the allocated devices are finished before the time period, the campaign will be closed.

GPC agent will check the SMS of customer. GPC Agent will confirm the subscriber’s eligibility based on the ‘eligible customer excel sheet’.

GPC agent will validate the NID number (including biometric fingerprint checking) carried by the customer to authenticate the eligible customer. Only MSISDN owner will get the financing facility, no user on behalf of owner will get this financing from Bank Asia.

GPC agent will send the approved customer to the agent of Bank Asia inside GPC for banking formalities- account opening and loan processing etc.

Completing banking formalities, customers need to pay BDT 1000 as down payment to GPC Counter.
GPC agent will provide the required device to the eligible customer (With Bank Provided approval token) along with the money receipt.

For POC, we have agreed to select 5 GPCs in 5 Circles to run this Campaign. These are:

Mirpur GPC
Agrabad GPC
Rajshahi GPC
Sylhet GPC
Khulna GPC

For Device Financing with Bank Asia, loan guarantor is not required. Nominee details is required (not nominee signature) for account opening but nominee is not mandatory to come physically.

Bank-Asia to settle the loan amount to GP by maximum T+7 working days in any circumstances. [T means the date of transaction when customer paid the down payment and received the phone from GPC]

No additional amount is required to open the bank account.

Bank Asia confirmed agent’s appointment in 5 mentioned GPCs during the POC period and the agent deployment cost will be borne by Bank Asia. Bank Asia will also ensure the required logistic for the agent’s daily operation – Laptop, scanner, internet connection, stationary, locker, kiosk [if required] etc. GP will only provide the space in GPC premises.

Customer will get the Bundle offer (existing with the WE T1 device) till the stock end.


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